Job Description

The Marketing Officer will be responsible for all marketing including and not limited to: market research, research and development, cold calling, responsible for all the social media platforms, reception area, checking emails and responding to emails, receiving and dispatching goods and services. The position will report to the Line Director.

Duties and Responsibilities

As a Solar Sales and Marketing Officer, you will be responsible for promoting and selling solar energy solutions to residential and commercial customers. You will educate potential clients on the benefits of solar energy, assess their energy needs, and design customized solar solutions to meet those needs.
• Develop branding or sales initiatives for solar energy products.
• Conduct research on consumer opinions and marketing strategies related to solar energy technologies.
• Develop communications materials, advertisements, presentations or public relations initiatives.
• Evaluate the needs of the solar consumer market as they relate to a given product or set of products.
• Acquire knowledge about consumer demands and trends that are relevant to the marketing of solar energy goods and services.
• Efficiently gather data and utilize the information to create marketing campaigns to design advertising for solar energy markets as well as promotional plans with a general appeal.
• Meeting with customers in-store and out at site locations.
• Providing customers with information about company equipment and solar systems.
• Demonstrating company solar products in a working environment.
• Gathering information to accurately identify the customer’s solar needs.
• Selecting solar energy products and systems to best suit the customer’s needs.
• Preparing or reviewing designs for the customer’s solar installation.
• Creating fully customized energy packagers for large-scale solar installations.
• Providing customers with quotes, sales orders, shipping information, and tax credit information.
• Providing after-sales service including courtesy calls and site visits.
• Following up on sales quotes send to customers.
• Completing sales order paperwork.
• Generating potential leads for new accounts.
• Ensure daily, weekly and monthly sales targets are met at all times
• Performs any other tasks as assigned by the Director.

Qualifications and Experience

Degree / Diploma in Marketing or Equivalent.
• Class 4 driver license.
▪ Relevant Professional qualification in Digital Marketing and or Computers
Ideal Candidate must have:
▪ At least one year experience in Digital Marketing
▪ At least one year exposure in the solar Industry.
▪ Proven digital marketing execution skills.
▪ Conversant with graphic design packages.
▪ Show of creative flair.
▪ Results orientated.
▪ Good Communication and Presentation Skills.
▪ Good Problem-solving skills.
▪ Team player
▪ Concern for accuracy
▪ Innovativeness